The Internet Marketing Plan

Author: Kim Bayne
Publisher: John Wiley & Sons
ISBN: 0-471-17295-2
Price: $39.95
Pages: 352
Goodies: 3.5 Disk
Published: Jan. 1997
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Notes: The book/ disk set helps users set up a marketing blueprint which they can use to effectively design, implement, and evaluate their Web sites.

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Added to the Booklist: May 22, 1997

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