Internet Publicity

Author: Steve O'Keefe
Publisher: John Wiley & Sons
ISBN: 0-471-16175-6
Price: $24.95
Pages: 352
Goodies: Companion Web Site
Published: Oct. 1996
For more information:
Notes: Here is a hands-on book full of forms, checklists, sample publicity campaigns, on-line resources, and expert stategies. From staging an online appearnce to creating e-mail news releaces to confronting the host of technical, legal, and even "netiquette" issues, this book shows how to get the word out like never before.

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Added to the Booklist: December 5, 1996

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